Making Your Entryway Inviting

It is important that brick-and-mortar stores make their entryway inviting for customers. It is absolutely necessary that the entryway gives a positive first impression. They say that first impressions last forever and this applies to entryways to a brick-and-mortar store, as well. Here are four ways to make the doorway to your location as welcoming as possible.

#4: Stained Glass

One of the best ways to decorate a space is with stained glass. You may find this in the same location you find entry doors for sale. It is a lovely addition to any doorway, especially to the exterior of a door. You can use stained glass to add color to the motif of your brick and mortar location. Stained glass in the window of your entryway or in the actual paneling of the door will add a touch of class that is unmatchable.

You should make sure to work with a quality stained glass artist in order to make the best impression possible. Stained glass is truly an art and should only be done by those who are experts in the field. This means that you should seek out the most high-quality stained glass provider in your area and have them do either a window panel near the entry doorway to your brick and mortar location or an actual panel of stained glass embedded in the doorway.

#3: A Touch of Foliage

The entryway to your local business location should have a touch of foliage. There are many ways to achieve this which have much to do with what type of area you live in. If you live in a dry or arid climate, use potted succulent plants around the doorway. You can place them so that the customers will not trip over them, but so that they will see them and they will be placed on either side of the door, up against the front-facing wall of the location.

If you live in a humid climate or in the northeastern area of the United States, you can use crawling plants such as ivy that will crawl up the sides of your building. You can use trellises in order to encourage these plants to climb around the archway of your door and frame the entryway to the building. This is a lovely addition to any entryway.

#2: Welcome Mats

One touch that truly makes any brick-and-mortar location feel like home is a welcome mat. You want your customers to feel like they are walking into your actual home. This is most conducive to sales and it helps your customers to want to return to your business. You should do everything that you can to make your business location feel like an actual home. This includes furniture as well as a welcome mat.

You should choose a welcome mat that is soft and also can be used for customers to wipe off their feet before entering the building. Your welcome mat should read “Welcome” or some other short phrase that is inviting. There is nothing wrong with getting a creative welcome mat that invites customers in with a joke or pun.

#1: Keep Clean

The best way to make your entryway welcoming is absolutely free. It doesn’t cost anything to keep your entryway clean and free of clutter. You should polish the wood on your door on a regular basis. If your door contains any glass, you should wipe it down with Windex and crumpled up newspaper regularly. You should make sure that the glass on your door does not have any streaks on it.

You should use WD-40 to spray onto the hinges of the door in order to prevent squeaking. You should use wood polish on the wood of the door. You should use sanitizer or bleach solution in order to wipe down the door handle itself and any other surfaces that are touched by the public.

You should use air fresheners or essential oil diffusers in the space itself in order to ensure that when customers walk into the location, they get a whiff of freshness and cleanliness. It is important to keep all these factors in mind in order to ensure that your business location has only the most very welcoming of entryways.